FUL Purifying Charcoal Shampoo is a clarifying cleanser made for hair and scalps prone to excess oil and product build-up. Activated Charcoal helps lift away impurities, excess sebum and everyday residue, giving greasy roots a thorough cleanse. Despite its deep-cleansing approach, the sulphate-free formula is designed to cleanse without leaving hair feeling unnecessarily stripped. Activated Charcoal is at the centre of the formula, helping draw out dirt, pollutants and excess oil from the hair and scalp. Glycerin provides conditioning support and helps maintain moisture during cleansing. The result is a fresher-feeling scalp and thoroughly cleansed hair, making this a useful addition when regular shampoo is not quite tackling accumulated styling products or oily roots. This shampoo can be worked directly into the scalp, where oil and build-up tend to collect. Massage it in thoroughly before working the lather through the lengths and rinsing. Follow with conditioner or a hair mask to add moisture back into the lengths where needed. Benefits of FUL Purifying Charcoal Shampoo: Deeply cleanses oily and greasy hair Helps remove excess oil and product build-up Activated Charcoal helps lift away impurities and pollutants Leaves the scalp feeling fresh and thoroughly cleansed Sulphate-free cleansing formula Suitable for all hair types How to use: Wet the hair thoroughly with lukewarm water. Apply shampoo to the scalp and gently massage with your fingertips to create a lather, paying particular attention to areas prone to oil and build-up. Work through the hair and rinse thoroughly. Follow with conditioner or a hair mask as needed. Size: 250ml